Tasmania is shaping up to be a major player in The Agency’s push to increase its national presence, with the brand flagging more growth is on the cards in the new year.
The Agency Real Estate Chief Executive Officer Matt Lahood said The Agency had entered its “next phase” of growth on the Apple Isle and is looking to build on its sales and property management portfolios.
The news comes after The Agency acquired the 100-year-old Bushby Property Group in the middle of 2022 as its first foray into Tasmania.
At the time, The Agency Chief Executive Officer and Managing Director Geoff Lucas said the group had been assessing the lucrative Tasmanian market for some time and had undertaken a deliberate selection process, as part of the group’s strategic move to establish a presence in the flourishing market.
“Over the past two years there has been a significant number of mainland buyers flocking to Tasmania, with a view to relocate in future years,” Mr Lucas said in July.
“Our direct engagement model with agents allows a national reach, which gives agents and customers alike access to the very best in lifestyle properties throughout Launceston and surrounding regions.”
Mr Lahood said The Agency was looking to hire a statewide sales manager and property managers to recruit, coach and mentor agents as well as look after growing property portfolios.
He said the group also planned to establish a presence in Hobart and Devonport.
Until then, Mr Lahood said The Agency – Team Busby was heading into a busy period.
“While other markets take a break over Christmas and the New Year period the Tasmanian market is firing due to an increase of tourists coming from the mainland and people seeking a permanent lifestyle change,” he said.
“We are excited to experience our first festive season in Tasmania and can’t wait to tackle the year ahead.
“Tasmania is an important piece in the property journey for many Australians and our unique offering enables clients the ability to utilise our national network with a brand that is in their own market.”