With my own holiday still weeks away, I’ve living out my Euro summer dreams vicariously, via my favourite celebrities instagram feeds. Having jetted off across the continent, the celebrity style set are enjoying the warm summer months in all of their glory, and have taken well-packed suitcases brimming with fresh summer trends in tandem.
Spotted in the summer rotations of those I look to for style inspiration, I’ve spotted a classic yet playful swimwear trend makes it way into the wardrobes of both Sabrina Carpenter and Kendall Jenner this summer. Retiring their beloved black and white swimwear items, this season the red swimwear trend is the only one that matters.
Whilst model Kendall Jenner selected a bright red bikini—which she paired with a tonal baseball cap and pretty gold hoops, singer Sabrina Carpenter opted for a classic red one-piece instead. Channelling Pamela Anderson’s C.J. Parker from Baywatch, the singer wore her bright red swimsuit with a black sunglasses and her natural waves.
The easiest way to make a statement this summer, the red swimwear trend is naturally eye-catching—meaning that you don’t need to fuss with accessories to feel put-together. Rifting of the red colour trend that’s dominated over the past few summers, the red swimwear trend delivers a vivid, summer-ready silhouette that fashion people can’t resist.
Beyond the wardrobes of celebrities, I’ve also seen the trend worn by some of my favourite French influencers this season. Whilst some are choosing classic red swimsuits, others are trying on new-season bikinis. Across the board brands have stocked up on the playful swimwear trend. From H&M’s one-shoulder style to Oceanus’ beaded bikini, read on to discover the red swimwear we’re loving for summer 2024.
SHOP OUR EDIT OF THE BEST RED SWIMWEAR HERE:
H&M
Padded-Cup Cut-Out Swimsuit
This comes in sizes 4—22.
COS
Scoop-Neck Ribbed Swimsuit
Shop this classic red swimsuit whilst it’s on sale.
Reformation
Joy One Piece Swimsuit
This also comes in three other shades.
Reformation
Soleil Bikini Top
Style with red accessories for a chic, tonal look.
Reformation
Bondi Bikini Bottom
These have a high-waisted cut for a comfortable finish.
Hunza G
Square Neck Swimsuit
I always come back to Hunza G for their chic swimwear.
Away That Day
Palma Top – Red
This comes in so many other shades.
Away That Day
Tahiti Bikini Bottoms
The bow detailing adds a playful touch.
Oséree
Lumière O Lamé Bikini
This shimmery bikini is perfect for any beach-side parties.
Marysia
Palm Springs Swimsuit
The scallop detailing adds such a pretty touch.
Oceanus
Ariel Hand-Beaded Red Bikini Top
This pretty bikini is made to order.
Oceanus
Ariel Hand-Beaded Red Bikini Bottoms
The hand beaded design works to catch the light.