The Ralph Lauren 2024 Black Friday Sale Has Started—25 Classic Staples This Fashion Editor Is Considering

Sponsor Content Created With Ralph Lauren

Let’s be real: Black Friday can feel overwhelming. With endless deals flashing before your eyes, it’s easy to get swept up in the thrill of it and end up with a basket full of random items you’ll forget about by New Year’s Eve. Don’t worry; I’m guilty of this too, but this year, I’m taking a more thoughtful approach to sale shopping. Instead of aimlessly scrolling through discounts, I’m focusing on brands I know will stand the test of time in my wardrobe. Enter Black Friday at Ralph Lauren. I see this less as an opportunity to grab a bargain and more of a way to invest in pieces I’ll wear for years, for less. Think of it as a wardrobe refresh but one rooted in timeless style rather than fleeting trends.

(Image credit: Ralph Lauren)

When it comes to reliable classics, Ralph Lauren is always at the top of my list. The brand practically defines refined staples, blending elegance and ease in a way that works for just about everyone. From the iconic Polo Bear sweater I can’t help but repurchase every season (yes, the new bears are always irresistible to me) to tailored blazers and structured cable-knit sweaters, Ralph Lauren strikes the perfect balance between heritage chic and versatility. My sister and I swear by the button-down shirts—they’re polished enough for meetings but can just as easily pair with denim for a weekend coffee date. Whatever the occasion, these pieces have my back.

And now for the main event: the Black Friday sale. Ralph Lauren’s discounts are the perfect excuse to buy those timeless staples I’ve had my eye on. From luxurious cashmere sweaters to sleek outerwear that makes winter dressing feel chic again, this sale is where dreams—and great discounts—come true. My fellow editors are also in on the action, swapping notes on what they’re adding to their baskets. Personally, I’ve got my sights set on a classic wrap coat, a suede handbag that feels equal parts practical and stylish and a pair of cable-knit socks I can already picture myself wearing on repeat. The best part? These are all pieces I know will elevate my wardrobe for the foreseeable. Scroll on to see my favourite picks, and you’ll want to act fast—these deals won’t last.